I like this headline because it’s almost as obnoxious as “Everything You Know About Change Management is Wrong.” I love those kinds of headlines. Great way to offend your audience and under-deliver. Needless to say there are no indisputable things about anything and I certainly hope you are not wrong about everything.
My goal here was to force myself to choose five tenants I could put my convictions behind (and of course, get your attention) . Creativity via limitations. Here’s what I came up with.
1. What to Change
In my last assignment I often said our hardest job was not knowing how to do it but what to do it to. What do we attempt to change? That is THE question.
I blatantly steal from the Theory of Constraints here. But instead of focusing on what is the most significant process constraint to change, we focus on what is the most significant cultural/organizational constraint we need to change.
What cultural behavior or norms stop us from making improvements? Organizational silos? Incentive systems? Education? Distrust? Chaos?
They could all be constraints. Which one is the lynchpin? Evaluate and make a decision. It’s not an exact science. You might be wrong. That’s OK. The act of trying to solve the problem next to the lynchpin will probably lead you to the lynchpin. And that’s progress. It’s part of the process.
2. Strategy and Tactics
As Eli Goldratt put it, strategy is the “What For” and tactics is the “How To,” and they need to work together.
The What For defines what we are trying to achieve. The emotions involved with the What For make it complex because people’s desires are fluid and so their attitudes towards the What For will be dynamic.
The How To will be less complex but often more complicated, as it may involve many layered steps and processes that need to be tracked.
The key is to keep bouncing them off each other to make sure they remain aligned.
3. It’s the Psychology, Duh
If you don’t understand psychology, you will fail. The complexity of the What For requires you understand the human condition. It requires that you respond to each person’s reaction to the situation individually, one interaction at a time. There’s no one size fits all. That’s called propaganda. No one likes propaganda.
Emotional Intelligence. We are all motivated by emotions. To rely solely on cold-hard facts and logic is to ignore the human condition. No one wants to be treated like a cog in the process machine. Find a way to connect. If you can’t, find someone who can. It’s worth the effort.
4. Focus, Focus, Focus
There are a thousand thousand problems to solve. Every twisting turn in the path will call for change. It’s a siren’s call. Stay focused. There will always be something else that wants your attention. Better to do one thing well than a thousand poorly.
The reasons to stay focused are many. My go to reason is that if you do the right thing well, many of the other problems just cease to exist. The other reason I go to is that focusing minimizes variables. Too many projects means too many variables. Too many variables makes it hard to know which ones are working for good and which ones are working for evil.
So what do we say to the god of distractions. Not today.
5. Go back to the beginning. Often.
Keep revisiting the first four points.
This is important especially because of point #4. All the siren calls will fill the system with noise. It’s easy to lose the signal.
It’s also important because as you dive into the tactical details going back to what you are trying to achieve keeps you out of those rabbit holes that get you so easily caught up in the wrong priorities. Because just like you have to pick and choose what to change at the higher level, you also have to pick and choose what to change at the detail level.
And for point #3, make sure you aren’t losing people. It’s a long haul. You’ll have to work to keep them engaged.
Make sure it’s all still working together.
So there it is. Ready to be put right into action. Oh, the indisputability of it all.